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+ There's a style to the music.
+ There's a fashion to the words.

+ There's a seduction in the sound of Jay West, but what makes it provocative is all within the details.


+ The Jay West Perspective is romantic. The Jay West Aesthetic is tailored. The Jay West agenda is to INSPIRE. “Southern California’s Newest Buzzworthy Artist” is preparing a follow-up to the cult classic mixtape, “Drugs+Candy”. The table is set.


+ Say Grace.

Friday, August 22, 2008

American Gangster: Hovito's Way


Have you noticed it too?
There are some of those Jay-Z fans out there who rave about "the old jay-z" but they snubb "the new Hov". The Reasonable Doubt Fans who seemed to have crawled underneath a rock (before the dynasty sign). The adored the crack rock, dope boy iceburg slim but with the emergence of his Jigga Man Jigginess they left him for more gutter sources of rap slanging. Then there are the cats who rave over the Blueprint and say he was at his prime then. He set a standard for himself and so with that there are some people who don't want to give Jay the credit of saying AMERICAN GANGSTER is one of his best albums. Its as if they feel like he snuck it in there. Could it all be so simple? Jay got another classic in under our noses?

Perhaps.

There is no reputable source to be the authority on classic albums currently. It was once The SOURCE Magazine. Give a rapper 5 mics and it was a rap. He was the truth and we just accepted it as such. But after seeing Li'l Kim get 5 mics niggas threw The Source out the window. Whether not having an authority on classic rap albums is a good or bad thing is up for debate but nonetheless that standard of judgement is not existent in today's rap. As for AG, The album itself stands the test. Cohesiveness without being redundant. Lyrics without sacrificing style. Swagger without sacrificing content. American Gangster was just a good ass album. You don't have to call it a classic. Its okay, but we know you still play the album to this day and it came out last 4th quarter!

With all of that long-winded build-up, I say that this American Gangster project is right on time. You probably know the songs by now. American Gangster: Hovito's Way is helmed by three producers who set out to create a new experience for the listeners of this modern day (dare i say it) CLASSIC. Unreal, based in the UK, Nick Crescendo, based in the US, and Ghost, based in Sweden produced the tracks for this project exclusively.

Take a listen>>> and download AMERICAN GANGSTER: HOVITO'S WAY

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